Article Per Year (5 Year)
p-Index From 2019 - 2024
3.223
P-Index
This Author published in this journals
All Journal JAM : Jurnal Aplikasi Manajemen An-Nisbah: Jurnal Ekonomi Syariah Ikonomika : Jurnal Ekonomi dan Bisnis Islam Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Shirkah: Journal of Economics and Business JURNAL SCHEMATA : Pascasarjana UIN Mataram IQTISHADUNA: Jurnal Ekonomi dan Keuangan Islam International Journal of Economics, Business and Accounting Research (IJEBAR) Journal of Enterprise and Development (JED) Khazanah Sosial Khazanah Hukum Khazanah Pendidikan Islam AS-SABIQUN: Jurnal Pendidikan Islam Anak Usia Dini International Journal of Islamic Khazanah International Business and Accounting Research Journal International Journal of Islamic and Social Sciences (ISOS) el-Jizya: Jurnal Ekonomi Islam PROCEEDING OF INTERNATIONAL CONFERENCE ON BUSINESS MANAGEMENT AND ACCOUNTING
Riduan Mas’ud
Universitas Islam Negeri Mataram, Indonesia
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Social Sciences Other

Published : 20 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : International Journal of Islamic and Social Sciences (ISOS)

 1 
Effects of Customer Relationship Marketing, Service Quality, and Product Excellence On Customer Value and Its Effects on Satisfaction and Loyalty of PT. Bank Syariah Mandiri Customers Riduan Mas’ud; Muhamad Yusup
International Journal of Islamic and Social Sciences (ISOS) Vol. 1 No. 3 (2021): Vol. 1 No. 3 (2021): ISOS : International Journal of Islamic and Social Science
Publisher : UIN Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to determine the effects of customer relationship marketing, service quality, and product excellence on customer value, and its effects on the satisfaction and loyalty of PT. Bank Syariah Mandiri customers in West Nusa Tenggara (NTB). The research method used survey method involving 250 people as the samples taken in sensus manner. The data collection used questionnaire and the data analysis used Structural Equation Modelling (SEM). Results of the research indicate that each factor and construct affect recursively, namely customer relationship marketing, service quality, and product excellence affecting on the customer value; the customer value affects on the customer satisfaction, and the customer satisfaction affects on the customer loyalty.
Co-Authors Ahmad Amir Aziz Aminy, Muhammad Muhajir Athar Shahbaz Wani Azizurrohman, Muhammad Baiq Elbadriati Denpharanto Agung Krisprimandoyo Desrir Miftah El-badriati, Baiq Eric Harianto Fachrozi Fakhrurrozi Fakhrurrozi Gapari, Muhamad Zaril Gatot Suhirman Jamaliah Said Julina Julina Khairul Hamim Lalu R. Ibnu Ludmila Mayasari M. Syamsurrijal Mahyarni Mahyarni Maimunah Johari Morry Sumbawa Sary Muh. Azkar Muhamad Yusup Muhammad Jalaluddin Muhammad Syamsurrijal Nursaid Nursaid Putrawan Habibi Shofia Mauizotun Hasanah Supiandi Supiandi Tawakkal Baharuddin Tiyo Avianto Uzair Albazi Vina Yolanda Zaenul Wahyudi